Coordinator: Assist. Prof. Dr. Başak Esin KÖKTÜRK GÜZEL
The Marketing AI focuses on bringing artificial intelligience solutions on marketing problems through research and development. Our main research topics are
- Customer segmentation,
- Price optimization,
- Demand Prediction
Some of the projects we focus on are listed below
- Prediction of the computer fault from complaint text
- Automatic labeling of clothing categories
- Spare part recommendation system for automative industry